In the recent years, a lot of advanced online web based software for the business, serious about online sales, are developed. There are many types of shopping carts that are meant for various online businesses. They generally take care of the processes involved in running an online store. But, internet marketers gradually begin to realize the needs for spam filtration, password protection and a variety of other features. The advanced web shopping cart software meets all these needs. The web shopping cart software develops shopping cart, which has features like the processing of order forms. The software allows the shopping cart to process feedback forms too. You may not like a banner that stays constantly at one place on your web page. This web shopping cart software enables the banner to rotate in your page. The drop-down menus that can be utilized for site navigation are also present in this software. Very few shopping cart software has facilities to start a genuine program to generate more visitors. But this web shopping cart software has provisions to increase the internet traffic coming to your website by setting up affiliate programs. The software protects the passwords of the visitors to ensure that only genuine visitors come to your site. You also have the option to monitor the flow of traffic to identify the source, which directed them to your website. Sometimes, a person managing an online store has possibilities of losing an email address of a customer due to the filtration of the spam mails. But, the advanced web shopping cart software has unique features that can prevent such situations. The web shopping cart software also gives you a personalized mailing system that can help you to keep in constant touch with your prospective and potential visitors and clients.